A Reversal for L Brands Inc Is Not Near. Professional Options Traders Are Bullish

 A Reversal for L Brands Inc Is Not Near. Professional Options Traders Are Bullish

In today’s session L Brands Inc (LB) registered an unusually high (642) contracts volume of call trades. Someone, most probably a professional was a very active buyer of the November, 2016 call, expecting serious LB increase. With 642 contracts traded and 31754 open interest for the Nov, 16 contract, it seems this is a quite bullish bet. The option with symbol: LB161118C00077500 closed last at: $0.9 or 38.5% up. About 8.08M shares traded hands or 353.93% up from the average. L Brands Inc (NYSE:LB) has declined 18.31% since March 30, 2016 and is downtrending. It has underperformed by 21.32% the S&P500.

L Brands Inc (NYSE:LB) Ratings Coverage

Out of 23 analysts covering L Brands (NYSE:LB), 8 rate it a “Buy”, 1 “Sell”, while 14 “Hold”. This means 35% are positive. L Brands has been the topic of 79 analyst reports since August 7, 2015 according to StockzIntelligence Inc. RBC Capital Markets maintained it with “Sector Perform” rating and $82 target price in Friday, August 19 report. M Partners initiated the shares of LB in a report on Thursday, September 17 with “Buy” rating. The firm has “Outperform” rating given on Wednesday, August 12 by BMO Capital Markets. The stock has “Outperform” rating given by Credit Suisse on Friday, November 20. The stock of L Brands Inc (NYSE:LB) earned “Hold” rating by Stifel Nicolaus on Saturday, August 22. Credit Suisse maintained the stock with “Outperform” rating in Tuesday, November 10 report. M Partners downgraded it to “Neutral” rating and $60 target price in Thursday, May 19 report. As per Friday, October 9, the company rating was maintained by Telsey Advisory Group. Citigroup maintained the shares of LB in a report on Friday, April 8 with “Neutral” rating. As per Monday, August 10, the company rating was maintained by Buckingham Research.

According to Zacks Investment Research, “L Brands, Inc. operates as a retailer of women’s intimate and other apparel, beauty and personal care products and accessories primarily in the United States. Its brand includes Victoria’s Secret, Victoria’s Secret Pink, Bath & Body Works, La Senza and Henri Bendel. The company sells its product through franchise, license, wholesale partners, websites, catalogue, and other channels. L Brands Inc., formerly known as Limited Brands Inc., is headquartered in Columbus, Ohio.”

Insitutional Activity: The institutional sentiment decreased to 0.9 in 2016 Q2. Its down 0.35, from 1.25 in 2016Q1. The ratio is negative, as 98 funds sold all L Brands Inc shares owned while 144 reduced positions. 50 funds bought stakes while 168 increased positions. They now own 214.85 million shares or 2.03% less from 219.30 million shares in 2016Q1.
Teachers Retirement Of The State Of Kentucky last reported 0.03% of its portfolio in the stock. Lansdowne (Uk) Llp last reported 11.07M shares in the company. Aperio has invested 0.05% of its portfolio in L Brands Inc (NYSE:LB). Nippon Life holds 0.03% or 16,133 shares in its portfolio. Axa holds 0.03% of its portfolio in L Brands Inc (NYSE:LB) for 105,000 shares. Great Lakes Limited Liability has 5,488 shares for 0.01% of their US portfolio. Iberiabank Corp, a Louisiana-based fund reported 5,027 shares. Ls Advsr Ltd Company accumulated 0.04% or 7,870 shares. Princeton Alpha Mgmt Lp last reported 0.21% of its portfolio in the stock. Three Peaks Cap Mngmt Ltd Liability accumulated 0.83% or 71,000 shares. Maverick Cap Ltd accumulated 8,910 shares or 0.01% of the stock. Alliancebernstein L P holds 0.03% of its portfolio in L Brands Inc (NYSE:LB) for 448,950 shares. Beacon Grp has 0.06% invested in the company for 4,210 shares. Jgp Gestao De Recursos Ltda owns 7,047 shares or 0.09% of their US portfolio. State Of Tennessee Treasury Department has 0.04% invested in the company for 106,582 shares.

L Brands, Inc. operates specialty retail business. The company has a market cap of $18.29 billion. The Firm is focused on women’s intimate and other apparel, personal care and beauty categories. It has a 16 P/E ratio. The Firm operates through three divisions: Victoria’s Secret, Bath & Body Works, and Victoria’s Secret and Bath & Body Works International.

LB Company Profile

L Brands, Inc., incorporated on March 16, 1982, operates specialty retail business. The Firm is focused on women’s intimate and other apparel, personal care and beauty categories. The Firm sells its merchandise through Company-owned specialty retail stores in the United States, Canada and the United Kingdom, which are primarily mall-based; through Websites, and through international franchise, license and wholesale partners (collectively partners). The Firm operates through three divisions: Victoria’s Secret, Bath & Body Works, and Victoria’s Secret and Bath & Body Works International. The Firm operates the retail brands, which include Victoria’s Secret, PINK, Bath & Body Works, La Senza and Henri Bendel. La Senza is a specialty retailer of women’s intimate apparel. The Firm sells its La Senza products at over 140 La Senza stores in Canada and online at www.LaSenza.com. Additionally, La Senza has approximately 220 stores in over 30 other countries operating under franchise, license and wholesale arrangements. Bath & Body Works is a specialty retailer of personal care, soaps, sanitizers and home fragrance products. Henri Bendel is an operator of approximately 30 specialty stores, which sells handbags, jewelry and other accessory products. Mast Global is a merchandise sourcing and production function serving the Company and its international partners.

More notable recent L Brands Inc (NYSE:LB) news were published by: Marketwatch.com which released: “L Brands shares fall as outlook sinks further below Street view” on October 31, 2016, also Wsj.com with their article: “L Brands Comparable Sales Rise in September” published on October 06, 2016, Rttnews.com published: “L Brands Inc. (LB) Has Dropped To A 4-Month Low On Weak Q3 Outlook” on November 01, 2016. More interesting news about L Brands Inc (NYSE:LB) were released by: Rttnews.com and their article: “L Brands Inc. (LB) Is Losing Ground On Q3 Forecast” published on October 31, 2016 as well as Blogs.Wsj.com‘s news article titled: “Stocks to Watch: Twitter, Wal-Mart, L Brands” with publication date: October 06, 2016.

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