Harley-Davidson Inc Is a Buy; Strong Momentum from Option Traders

 Harley Davidson Inc Is a Buy; Strong Momentum from Option Traders

In today’s session Harley-Davidson Inc (HOG) registered an unusually high (307) contracts volume of call trades. Someone, most probably a professional was a very active buyer of the December, 2016 call, expecting serious HOG increase. With 307 contracts traded and 1684 open interest for the Dec, 16 contract, it seems this is a quite bullish bet. The option with symbol: HOG161216C00057500 closed last at: $1.75 or 19% up. About 493,161 shares traded hands. Harley-Davidson Inc (NYSE:HOG) has risen 15.24% since March 30, 2016 and is uptrending. It has outperformed by 12.22% the S&P500.

Harley-Davidson Inc (NYSE:HOG) Ratings Coverage

Out of 19 analysts covering Harley-Davidson (NYSE:HOG), 3 rate it a “Buy”, 3 “Sell”, while 13 “Hold”. This means 16% are positive. Harley-Davidson has been the topic of 43 analyst reports since July 22, 2015 according to StockzIntelligence Inc. Wedbush maintained the shares of HOG in a report on Tuesday, November 24 with “Hold” rating. JP Morgan downgraded the shares of HOG in a report on Wednesday, October 21 to “Neutral” rating. The firm earned “Buy” rating on Wednesday, October 21 by Stifel Nicolaus. Jefferies initiated the stock with “Hold” rating in Friday, September 30 report. The company was upgraded on Thursday, August 20 by Zacks. The stock of Harley-Davidson Inc (NYSE:HOG) has “Buy” rating given on Friday, September 4 by UBS. On Wednesday, October 21 the stock rating was downgraded by BMO Capital Markets to “Market Perform”. Wells Fargo downgraded Harley-Davidson Inc (NYSE:HOG) on Friday, July 29 to “Market Perform” rating. The firm has “Neutral” rating given on Wednesday, July 6 by Robert W. Baird. Sterne Agee CRT initiated it with “Neutral” rating and $52 target price in Friday, March 11 report.

According to Zacks Investment Research, “Harley-Davidson is an American motorcycle manufacturer. The company operates in two segments: Motorcycles and Related Products and Financial Services. The Motorcycles segment designs, manufactures and sells heavyweight touring, custom and performance motorcycles as well as a complete line of motorcycle parts, accessories and general merchandise. The Financial Services is engaged in the business of financing and servicing wholesale inventory receivables and consumer retail installment sales contracts (primarily motorcycles).”

Insitutional Activity: The institutional sentiment increased to 0.85 in 2016 Q2. Its up 0.06, from 0.79 in 2016Q1. The ratio is positive, as 51 funds sold all Harley-Davidson Inc shares owned while 166 reduced positions. 40 funds bought stakes while 144 increased positions. They now own 166.01 million shares or 2.69% more from 161.66 million shares in 2016Q1.
Redmond Asset Mngmt Ltd Liability Com accumulated 39,820 shares or 0.9% of the stock. Bancorp Of America Corp De, a North Carolina-based fund reported 451,489 shares. Invesco reported 5.20 million shares or 0.09% of all its holdings. America First Inv Advsrs Llc has invested 0.01% of its portfolio in Harley-Davidson Inc (NYSE:HOG). Janus Capital Mgmt Ltd Limited Liability Company holds 0.02% or 576,848 shares in its portfolio. Ahl Prtn Llp holds 9,150 shares or 0.02% of its portfolio. Glob X Mngmt Communication Limited Liability Com holds 26 shares or 0% of its portfolio. Gabelli Funds Ltd holds 0.01% of its portfolio in Harley-Davidson Inc (NYSE:HOG) for 55,800 shares. Massmutual Trust Fsb Adv has invested 0% of its portfolio in Harley-Davidson Inc (NYSE:HOG). Euclid Lc reported 54,160 shares or 0.11% of all its holdings. Comml Bank Of Montreal Can accumulated 78,343 shares or 0% of the stock. Lmr Partners Llp has invested 0.06% of its portfolio in Harley-Davidson Inc (NYSE:HOG). Calvert Invest Incorporated accumulated 0.03% or 12,205 shares. Alps Advisors Inc last reported 0% of its portfolio in the stock. Fukoku Mutual Life Insurance Communication, a Japan-based fund reported 2,600 shares.

Insider Transactions: Since May 10, 2016, the stock had 0 insider buys, and 5 selling transactions for $2.24 million net activity. Jones Paul J sold $136,001 worth of stock. Kumbier Michelle had sold 26,667 shares worth $1.23 million on Tuesday, May 10. HUND LAWRENCE G had sold 12,537 shares worth $667,345 on Friday, August 5. KORNETZKE MARK R had sold 1,681 shares worth $87,676 on Thursday, August 4. ZEITZ JOCHEN had sold 2,230 shares worth $117,859 on Friday, July 29.

Harley-Davidson, Inc. is the parent firm for the groups of companies doing business as Harley-Davidson Motor Company and Harley-Davidson Financial Services (HDFS). The company has a market cap of $10.23 billion. The Firm operates in two divisions: the Motorcycles & Related Products (Motorcycles) and the Financial Services. It has a 14.93 P/E ratio. The Motorcycles segment consists of HDMC, which designs, makes and sells at wholesale on-road l Harley-Davidson motorcycles, as well as a line of motorcycle parts, accessories, general merchandise and related services.

HOG Company Profile

Harley-Davidson, Inc., incorporated on March 8, 1991, is the parent firm for the groups of companies doing business as Harley-Davidson Motor Company (HDMC) and Harley-Davidson Financial Services (HDFS). The Firm operates in two divisions: the Motorcycles & Related Products (Motorcycles) and the Financial Services. The Firm operates across the world, including the Americas, Europe/Middle East/Africa (EMEA) and Asia-Pacific.

More recent Harley-Davidson Inc (NYSE:HOG) news were published by: Wsj.com which released: “Harley-Davidson Earnings Fall as it Plans Cutbacks” on October 18, 2016. Also Schaeffersresearch.com published the news titled: “Buyout Speculation Sparks Harley-Davidson Inc (HOG) Options Trading” on October 31, 2016. Forbes.com‘s news article titled: “Harley-Davidson Reaches Analyst Target Price” with publication date: October 06, 2016 was also an interesting one.

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