Is Selling All-time Stock Like Esure Group PLC a Winning Strategy?

 Is Selling All time Stock Like Esure Group PLC a Winning Strategy?

The stock of Esure Group PLC (LON:ESUR) reached all time low today, Nov, 3 and still has GBX 184.31 target or 8.00% below today’s GBX 200.34 share price. This indicates more downside for the GBX 831.29M company. This technical setup was reported by If the GBX 184.31 PT is reached, the company will be worth GBX 66.50 million less.
Trading stocks at an all time low is not easy. Stock at an all time low usually experience even more downside due to very negative fundament. Even thought the pullback rate is high, shorting is not an easy job because the risk of being wrong is big and the risk-reward ratio is always worse than if trading lon only. The stock decreased 24.63% or GBX 65.46 on November 3, hitting GBX 200.34. About 2.27M shares traded hands or 195.86% up from the average. Esure Group PLC (LON:ESUR) has declined 28.17% since April 6, 2016 and is downtrending. It has underperformed by 29.38% the S&P500.

Esure Group PLC (LON:ESUR) Ratings Coverage

Out of 14 analysts covering esure Group plc (LON:ESUR), 6 rate it a “Buy”, 2 “Sell”, while 6 “Hold”. This means 43% are positive. esure Group plc has been the topic of 93 analyst reports since August 7, 2015 according to StockzIntelligence Inc. The firm has “Buy” rating by HSBC given on Wednesday, June 29. On Monday, August 10 the stock rating was maintained by Shore Capital with “Sell”. The stock of Esure Group PLC (LON:ESUR) has “Hold” rating given on Thursday, July 28 by Deutsche Bank. Peel Hunt maintained the shares of ESUR in a report on Monday, December 7 with “Hold” rating. Peel Hunt maintained the stock with “Hold” rating in Wednesday, June 8 report. The rating was maintained by Peel Hunt on Tuesday, March 8 with “Hold”. The stock of Esure Group PLC (LON:ESUR) earned “Hold” rating by Deutsche Bank on Monday, February 1. The company was maintained on Thursday, January 14 by Peel Hunt. JP Morgan maintained Esure Group PLC (LON:ESUR) rating on Thursday, November 12. JP Morgan has “Overweight” rating and GBX 295 price target. Barclays Capital maintained it with “Overweight” rating and GBX 340 target price in Wednesday, September 14 report.

Another recent and important Esure Group PLC (LON:ESUR) news was published by Fool.Co.Uk which published an article titled: “Why Esure Group plc, Tullow Oil plc and Greggs plc could be today’s top FTSE …” on June 07, 2016.

esure Group plc is a holding company, which provides Motor and Home insurance services and products through its esure and Sheilas’ Wheels brands. The company has a market cap of 831.29 million GBP. The Company’s divisions include Motor underwriting, Home underwriting, Non-underwritten additional services, Price comparison services and Investments. It has a 15.2 P/E ratio. The Motor underwriting segment includes the revenues and expenses attributable to its Motor insurance underwriting activities inclusive of additional insurance products underwritten by it.

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