Hudson’s Bay Co Sets All-Time Low; Strong Momentum for Sellers

 Hudson's Bay Co Sets All Time Low; Strong Momentum for Sellers

The stock of Hudson’s Bay Co (TSE:HBC) reached all time low today, Nov, 24 and still has $12.79 target or 9.00% below today’s $14.05 share price. This indicates more downside for the $2.50 billion company. This technical setup was reported by Barchart.com. If the $12.79 PT is reached, the company will be worth $225.00M less.
Trading stocks at an all time low is not easy. Stock at an all time low usually experience even more downside due to very negative fundament. Even thought the pullback rate is high, shorting is not an easy job because the risk of being wrong is big and the risk-reward ratio is always worse than if trading lon only. About 27,137 shares traded hands. Hudson’s Bay Co (TSE:HBC) has declined 17.30% since April 20, 2016 and is downtrending. It has underperformed by 22.71% the S&P500.

Hudson’s Bay Co (TSE:HBC) Ratings Coverage

Out of 5 analysts covering Hudson’s Bay Company (TSE:HBC), 5 rate it a “Buy”, 0 “Sell”, while 0 “Hold”. This means 100% are positive. $40 is the highest target while $23 is the lowest. The $30.40 average target is 116.37% above today’s ($14.05) stock price. Hudson’s Bay Company has been the topic of 21 analyst reports since September 11, 2015 according to StockzIntelligence Inc. The rating was maintained by TD Securities with “Buy” on Tuesday, August 30. The rating was maintained by RBC Capital Markets on Wednesday, September 7 with “Outperform”. The firm has “Outperform” rating by RBC Capital Markets given on Monday, November 30. The stock of Hudson’s Bay Co (TSE:HBC) earned “Outperform” rating by RBC Capital Markets on Tuesday, August 30. RBC Capital Markets maintained the stock with “Outperform” rating in Friday, December 11 report. Scotia Capital maintained it with “Outperform” rating and $26 target price in Thursday, September 1 report. RBC Capital Markets maintained Hudson’s Bay Co (TSE:HBC) on Friday, June 10 with “Outperform” rating. As per Friday, June 10, the company rating was maintained by Scotia Capital. The company was maintained on Friday, January 8 by RBC Capital Markets. The stock has “Outperform” rating given by Scotia Capital on Thursday, September 22.

More notable recent Hudson’s Bay Co (TSE:HBC) news were published by: Business.Financialpost.com which released: “Hudson’s Bay Company cuts outlook after sales fall more than expected at most …” on November 11, 2016, also Seekingalpha.com with their article: “Hudson’s Bay – Will This Hidden Gem Stay Hidden?” published on November 23, 2016, Fool.ca published: “Is Hudson’s Bay Co. Still a Good Investment?” on November 14, 2016. More interesting news about Hudson’s Bay Co (TSE:HBC) were released by: Businesswire.com and their article: “Hudson’s Bay Company Appoints David J. Schwartz as Executive Vice President …” published on September 08, 2016 as well as Fool.ca‘s news article titled: “RioCan Real Estate Investment Trust or Hudson’s Bay Co: Which Is the Better Buy?” with publication date: November 09, 2016.

Hudson’s Bay Company is a Canada department store retailer. The company has a market cap of $2.50 billion. The Firm is an operator and a consolidator, as well as a real estate developer. It has a 30.15 P/E ratio. The Company’s retail portfolio includes approximately 10 banners, in formats ranging from luxury to better department stores to off price fashion shopping destinations, with over 460 stores.

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